Yeah, you know how to dress the part. Fashion is in fact, your life! However, when it comes to cameras your quick shot doesn’t quite match your latest Mary Katrantzou frock. Big, black and bulky only works for some occasions. But a camera’s a camera right?
Introducing The La Sardina from Lomography. This camera isn’t just a camera, it’s a fashion queen. Now you can officially go camera-style crazy with the new DIY Edition. Designed or un-designed, it becomes a personal piece of art which can be transformed in any way, to match your moody Rick Owens or your colorful Mary Katrantzou – it’s totally up to you!
The La Sardina DIY is a canvas to be filled with writing, drawing, painting, and even gluing! Entice your creative self with interchangeable panels and special ink permeable material. The camera also comes with a set of white panels for you to customize and design freely. The La Sardina DIY kit also includes a set of transparent panels that you can use to affix anything from photos, textiles, or stickers on the body of the camera – not to mention a cute little screwdriver which enables it to be taken apart. Matching the camera with the wild pictures it captures has never been easier.